Remote Marketing Specialist at AppGate - Colombia — Columbus
Traveler-Friendly Insight
This Marketing Specialist role at AppGate is explicitly remote, based in Colombia — making it a strong candidate for location-flexible professionals and digital nomads already residing or permitted to work in Colombia.
Async vs. Fixed Hours: The posting does not specify rigid hours, and the work — campaign management, localization tracking, database hygiene — is largely task-based and async-friendly. However, coordination with internal stakeholders across global teams may require some overlap with US Eastern or Central time zones, so expect at least a few hours of scheduled availability per week.
Visa & Location Considerations: The role appears restricted to Colombia-based workers. If you're a nomad in Colombia, the country's Digital Nomad Visa (Nómada Digital) is a viable pathway for non-residents, valid up to 2 years. Alternatively, if you're already a Colombian resident or citizen, this is a clean fit.
Lifestyle & Cost of Living: Colombia offers excellent nomad value. In Medellín, monthly costs for a comfortable lifestyle run ~$1,200–$1,800 USD. Bogotá is slightly pricier at ~$1,500–$2,200 USD/month. The Work From Home Stipend and Fitness Stipend are practical perks for remote workers setting up a productive home base.
- WFH Stipend — helps cover home office setup
- Fitness Stipend — useful in cities with great gym culture like Medellín
- Team events ("Get 2gether") — suggests occasional in-person meetups
AppGate is looking for a driven, detail-oriented Marketing Specialist to support global marketing operations and campaign execution. This role reports to our Senior Director of Marketing, and is ideal for someone early in their career with strong growth potential, who enjoys working with marketing technology, data and cross-functional teams.
You'll help build and optimize marketing campaigns using Salesforce and Account Engagement (Pardot), while also supporting translation and localization efforts to ensure consistency across our global content strategy.
Marketing Automation & Campaign Execution
- Build, test and manage email campaigns, landing pages, forms and automation workflows in Salesforce Account Engagement (Pardot).
- Support end-to-end campaign execution across channels including email, webinars (Zoom), paid programs and content syndication.
- Ensure all campaigns are properly tagged, tracked and integrated with Salesforce CRM for accurate attribution and reporting.
- Manage campaign calendars and coordinate asset delivery across internal stakeholders and external vendors.
- QA campaigns before launch — checking links, form routing, list segmentation and mobile rendering.
Data, Reporting & CRM
- Track and report on campaign performance metrics including open rates, click-through rates, conversion rates and lead progression through the funnel.
- Maintain data hygiene across marketing databases — managing list imports, deduplication, segmentation and field standardization.
- Support lead scoring and nurture program maintenance to improve lead quality and sales handoff.
Translation & Localization
- Coordinate translation and localization of marketing content including emails, landing pages, social copy and sales collateral across our global footprint.
- Maintain a localization tracker to manage turnaround times, versioning and approvals across content types.
Cross-Functional Collaboration
- Partner with Demand Generation, Content, Design and Sales teams to support integrated campaign execution.
- Serve as a key point of contact for marketing operations requests from internal stakeholders.
- Document processes and contribute to a library of campaign templates, naming conventions and operational standards.
- Identify gaps and inefficiencies in current workflows and proactively suggest improvements.
Benefits
- Remote Work
- Health Insurance
- Health and Environmental Festival
- Fitness Stipend
- E-Learning Platform
- Annual Bonus
- Work From Home Stipend
- Seasonal Activities
- Get 2gether (team events)
- And more...
Frequently Asked Questions
Is this Marketing Specialist role fully remote?
What marketing tools will I use in this role?
Is this role suitable for someone early in their marketing career?
Does the role involve any salary or compensation details?
Will I need to coordinate with global teams or just the Colombia office?
