Product Marketing Manager at Folio - Remote Anywhere — Columbus
Traveler-Friendly Insight
This role at Folio is highly nomad-compatible — it's fully remote with a global hiring scope ("Anywhere in the World"), though there's a meaningful constraint: you'll need to stay within 3 hours of Eastern Standard Time (EST/UTC-5). This rules out Southeast Asia and most of the Asia-Pacific region as a long-term base while working standard hours, but opens up a wide swath of ideal nomad destinations.
- Lisbon, Portugal (UTC+0/+1): 5–6 hours ahead of EST — borderline workable with an early-morning schedule. Portugal's Digital Nomad Visa (D8) is a strong fit for a long-term stay.
- Medellín, Colombia (UTC-5): Perfectly aligned with EST. Low cost of living (~$1,500–$2,000/month comfortably), vibrant nomad scene, and Colombia's digital nomad visa allows extended stays.
- Mexico City, Mexico (UTC-6): One hour behind EST — ideal overlap. No special visa needed for many nationalities for 180-day tourist stays.
The role includes three company-wide in-person retreats per year (staying at hotel partners) plus frequent travel to hospitality industry conferences — making it a genuinely travel-rich job, not just a remote one. Daily standup meetings imply some fixed schedule requirements, so fully async travel is limited. Budget accordingly for reliable co-working spaces to manage calls.
Headquarters: Remote (Within 3 hours of EST timezone preferred)
What excites you
You want to be early. You like being close to the product, the customer, and the messiness of figuring things out.
You enjoy turning sharp customer insight into positioning that actually changes behavior.
You care about story-telling. You want to build narratives from launches and words to be thoughtful and useful, not generic or AI slop.
You're energized by hospitality. Hotels are complex, human, and operationally intense. That makes the work interesting, particularly in an age of AI.
You want real ownership. If something ships poorly, you fix it. If something lands well, you know exactly why.
What excites us
You've spent 5–7 years in product marketing at a high-growth company, ideally B2B SaaS or complex marketplaces.
You can explain technical or operational products in a way that feels simple and grounded. You've owned messaging and positioning end to end in close partnership with product, sales, and leadership. You've rewritten it when it didn't work.
You've led go-to-market for real products, not just features. You know how to scope a launch, make tradeoffs, and ship. You care to measure impact post-launch.
You're not precious about what "typical" PMMs look like. You like wearing different hats and can go beyond product marketing to engage contractors for events planning, or work with an agency to test some ads, when needed.
You're comfortable going deep. Customer calls, sales calls, demos, win-loss. You look for signal, not anecdotes.
You're hands-on. You write the first draft. You build the deck. You partner with design, but you don't wait on them.
Bonus if you've worked in hospitality, travel, fintech, or vertical SaaS. Bigger bonus if you genuinely like hotels.
Working at Folio
We're a remote-first company. Three times a year, we travel to work together in-person and stay with one of our hotel partners.
We love experimenting with new tools. For the most part, we rely on Google Meet, Linear, Notion, and Slack to make decisions and get things done day-to-day.
You will have the opportunity to travel frequently and meet our customers in person at conferences and events, which you will be helping plan for.
We're a small team who work collaboratively and meet daily for stand up.
What we value
Craft. We take pride in our work, find joy in execution, and believe that the best companies are built at a steady yet resilient pace.
Optimism. We believe in ourselves and each other and know anything is possible with the right amount of hustle and grit.
Ownership. We love making things better and have a strong sense of shared responsibility over everything we create together.
Hospitality. The industry we're building for has a culture of service to others, and we bring that energy to how we work together each day.
To apply: https://weworkremotely.com/remote-jobs/folio-product-marketing-manager
Frequently Asked Questions
Is this role fully remote or does it require office attendance?
How much travel is involved in this Product Marketing Manager role?
What level of experience is required for this position?
What does the go-to-market ownership look like in this role?
Is there a salary range listed for this role?
