Film

Now + Instant Film Camera - Gen 1

$59.99

Polaroid's most creative camera yet. The Now+ is Polaroid's revamped analog instant camera with even more creative tools. Get 5 new lens filters, and unlock two extra tools — aperture priority and tripod mode — inside the Polaroid mobile app. Try light painting, double exposure, manual mode, and more. Plus a tripod mount to steady your ideas inside the original Polaroid square format frame.

*Only available for purchase in the US

Our Review

Polaroid Now+ Gen 1 — instant travel memories that don’t need a phone screen

The gist: A rechargeable instant camera built for photographers on the move who want real prints, not just another photo buried in the camera roll.

  • USB-C rechargeable battery: one less proprietary charger to pack — top it off from the same brick as your phone or laptop.
  • Bluetooth app control: aperture priority, double exposure, light painting, and manual mode unlock through the free Polaroid app for creative shots at landmarks.
  • Twin autofocus lens: renders admirable detail for a point-and-shoot instant camera.
  • Classic square I-Type prints (4.2 x 3.4 in): pocket-sized keepsakes to hand out on the road or mail home.

TechRadar called it “Polaroid’s most complete instant camera,” praising its true-to-form color rendering, though it flagged that the app’s aperture priority mode “can be unpredictable given it’s unclear how the camera meters.”

Best for: travelers who want tangible souvenirs and don’t mind carrying one more device. Skip it if: you’re on a tight trip budget — I-Type film runs close to $2 a shot, which adds up fast on a long itinerary. Runs ~$59.99 — check the current price before buying.

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